Tips on writing: Timeless lessons

One night when I was in college, I was working in the library on a paper that my journalism professor had assigned. He asked us to write a news story on the college trustees’ decision to make several program cuts and raise tuition for the fifth year in a row.

I was struggling with the paper. I had the details to the story down pat. I listed out the cutbacks planned for student support services. This included several tutoring programs. And, I went into detail on the budget numbers. Unfortunately, the story had no life or soul. I offered little context on what the changes meant. I wrote like I was writing out my grocery list. I checked all the boxes, but it was sleep-inducing text. I remember getting so frustrated. I toyed with the idea of quitting school. If I couldn’t write one little news story, how was I ever going to make it in the real world?

Look beyond the forest for the trees

Fortunately, for me I ran into my professor on my way back to my dorm. It’s a small world. I wanted sympathy, but instead he put a mirror up to my face. He answered my questions with his own questions. And to top it off, he laughed at me. He literally laughed. He ended up doing me a huge favor though. He told me to go back and read “the Gravedigger story.”

I looked at him like he had three heads. He told me to go back and read the story New York Herald Tribune columnist Jimmy Breslin wrote on November 26, 1963 on the burial of President John F. Kennedy. The country and world were in shock after Kennedy’s assassination in Dallas, Texas. Most reporters wrote about the funeral procession from the Capitol back to the White House, then to St. Matthew’s Cathedral, and finally to Arlington National Cemetery. Meanwhile, Breslin, in his story, “It’s An Honor,” talked with the cemetery worker who dug JFK’s grave.

He followed grave digger Clifton Pollard from the kitchen of his three-bedroom apartment to his job at the cemetery. Pollard wasn’t supposed to work that Sunday, but he expected the call from the cemetery foreman and told Breslin that it was “an honor for me to be here.”

When Pollard got behind the wheel of a reverse hoe to pull up the first scoop of dirt for Kennedy’s grave, cemetery superintendent John Metzler and him stopped to look at the soil. “That’s nice soil,” Metzler told Breslin. The story was simple and to the point. Yet, it said so much more about Kennedy and the devastation that Americans were feeling. Breslin found a way to tell a big story by describing something small that says more than the bigger thing ever could.

Where great storytelling begins

My professor’s advice were the words I needed. I went back to the drawing board. I found two students. One was a freshman and the other a grad student. They both spoke about how they would be affected by the tuition increases. The freshman suggested that even a 2% or 3% increase in tuition would force him to transfer. In addition, he talked about how one of the programs planned for the chopping block, tutoring services, had been a big help his first semester. It meant the difference between an A and a B in his Organic Chemistry class. It was one of the best stories I ever wrote as a college student.

I couldn’t help but think about Breslin’s story last week after reading a Poynter Institute piece titled 50 Timeless Lessons on Good Journalism. The piece contained so many bits of writing advice that have touched me over the years and still touch me today.

Here’s a few of the lessons:

–Always get the name of the dog. (In short, get the details. They come first, paving the way for great writing.)

–Make every word count.

–Fear not the long sentence. (Take that AI. You too WordPress.)

–Be curious.

–If a thing can be said, it can be said simply.

–If your mother says she loves you, check it out. (Mom, if you’re reading this, you do love me, right?)

–When you repeat a word, make sure it’s worth repeating.

–Endings matter.

Which lessons can you most relate to or like best?


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58 thoughts on “Tips on writing: Timeless lessons

    1. It took me a second to get my profs biting sarcasm. I’m extremely sarcastic but he put me to shame. But after that, he was the best. I look back and marvel at his patience. Ha ha. And yes, I’m not writing a lot of journalism content anymore but I found the poynter piece really helpful to my writing. Thanks for stopping by my site!!! 😎😎😎

      Liked by 1 person

  1. I like every tip and how fortunate for you that you ran into your professor and he told you to read the story about JFK’s grave digger. I especially like the tips to get the dogs name, say it simply and make every word count.

    Liked by 2 people

      1. I had a great journalism professor too. I wish I would have kept in touch with him as well. I did keep in touch with my photojournalism professor, though, and got my mom to take his class. You’ve given me a good memory to write about with your post.

        Liked by 1 person

  2. This was such a powerful reminder of how storytelling goes beyond just facts and numbers. I love how your professor pointed you toward Breslin’s piece—it’s such a lesson in looking for the human side of every story. For me, the advice “Always get the name of the dog” really resonates. It’s the little details that anchor the big picture and make writing feel alive. And I also love “endings matter”—because the way you close a story often lingers the longest.

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  3. I love this post, Brian. What a great story about your assignment and professor! I’ve never heard of the gravedigger story – I’m blown away. Thank goodness for long sentences. I love them!! Incredible post that’ll have me thinking all day!

    Liked by 2 people

    1. Check out the poynter story. Lots of great links to deeper content. If nothing else, I always love the “get the dog’s name” and the “make sure your mother really loves you” bit of advice!!! Ha ha. And yes, I always love the gravedigger approach. I come back to it a lot in my writing even if I’m not as successful as Breslin in pulling it off. 😎😎😎

      Liked by 1 person

  4. brilliant advice. I love the gravedigger story and never have heard of it and think it is the perfect example of going micro instead of macro for greater impact .

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  5. Stunning post, Brian. I smiled when I read (speaking about your encounter with your professor) – “He answered my questions with his own questions”. Sounds like my kind of teacher – and look where you landed! I’d never heard the Breslin story before…wow. And Wow! Thank you! 🥰

    Liked by 2 people

    1. He laughed at me because I complained that he was asking more questions! I think my response was “ you’re killing me with all these questions!!” Ha ha. His response was that I wasn’t going to die. What a smart aleck. Funny though, forty some years later, he’s still the prof I think about the most. A great teacher.

      Liked by 1 person

  6. Not to be forgotten, Brian. You’re proof of a superb writer with a great teacher. I love the story and dang if I always forget the dogs name. Note to self…. thank you. I’m no sure if I make every word count but they are loooooong. 🤣 Alright notes taken and saved, thanks a bunch!

    🙌🏽

    Liked by 2 people

      1. For me, writing flash fiction (100 word stories or 150 word ones) helped me think about every conjunction, article, etc.

        your post was enjoyable and a reminder about the way teachers and their influence stay with us!

        Liked by 1 person

  7. Great Post. To the point with great tips, Brian. The one most resonating with me is to avoid repetition. This one was drilled into us at university. Learning French we were told we cannot use the same word. I remember a French exam where we were given a passage in English about ‘time’. That was a real challenge finding so many different ways to express time. A lesson I’ve never forgotten.

    Liked by 2 people

    1. I think you can get away with a little repetition. When I’m working on my novel, I always hesitate to use “said” too much. But, I’ve heard writing coaches advise not worrying too much about that. But, I’m with you on other words!!!! Thanks for your comment. I’m glad the piece hit home with you.

      Liked by 1 person

  8. I love this ! And now I need to read the gravediggers story.

    “Fear not the long sentence. (Take that AI. You too WordPress.)” YES!!! WP is always reprimanding me about my long sentences!
    thanks for the tips!!!

    V

    Liked by 2 people

  9. Love this one! I never studied journalism in school, but early in my career, I worked for a local paper writing stories for $50 each. It was my side hustle before people said side hustle. And I had an editor who helped me to understand some of these things with his very kind coaching. Getting the dog’s (or whoever’s) name right really welcomes the reader into the story. Making the ending matter makes sure they remember the reason they read it.

    Liked by 1 person

  10. Brilliant post, Brian, with wonderful writing advice. I love your story and the story written by Breslin – his angle was so much more personal and deep. Your college self should be proud of your incredible talents nowadays. Thanks for sharing, and have a great long weekend.

    Liked by 1 person

  11. Details matter and so does finding a unique angle. I love the gravedigger story. I’ve never heard of it and what a powerful perspective to examine a historic US event from. Thanks for introducing me to it, Brian!

    Liked by 1 person

  12. I relate to the long sentences. AI hates my writing and underlines everything. I’ve always figured that as long as the punctuation is there and the reader understands what I’m saying, complex sentences are okay and make the writing more interesting. (See what I did there?) Short sentences are choppy and don’t read well, IMHO.

    Liked by 1 person

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