Little heart candies with cute phrases like “be mine,” or “kiss me” or “love forever.” Cards with baby fawns and a heart with the phrase “Hello Valentine, I think you’re a deer.” Small red hearts full of milk and dark chocolate candies.
Oh, when I think of Valentine’s Day, I don’t think of social media’s pressure to be skinny and fit and to be like everyone else and have a significant other on your arm. I certainly don’t buy into the commercialism that Madison Avenue sells to buy this present or that shiny present. It’s all a big bunch of baloney.
Love, true love, is so much more than that. So much deeper than that.
But, instead, I think of Valentine’s Day from my youth. I think of the joy we had covering shoeboxes with red, pink, and white construction paper, with hearts and smiley faces, and turning the boxes into little mailboxes. I even created a little red flag that my friends could put up to show that a new card had been added.
I think too of the excitement we had writing out each card. Yes, we bought the cards from “the five and dime,” but they were hardly the most expensive thing you could buy. I can’t recall that I wrote a book in the cards. I think I just scrawled my name in my crazy handwriting, but the act was important to give out a card to everyone in my class. It was less about romance or love and more about acknowledging others in your life.
Here’s to the purity of kindness and joy. It was a different time, but a fun one! Happy Valentine’s Day to you!

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The good news is that for kids it’s still the same, or at least it is here. A few years ago I was visiting a new Syrian family once a week to help them with their English. I must have been there on Feb 13. The father showed me a letter the teacher had sent home with her kindergarten students, along with a list of every student’s name. He had no idea why she’d done that. It all came flooding back to me, from my kid’s schooldays and my own. I raced up to Walmart and reappeared with a box of the exact kind of little valentines you’re talking about. Abdullah and his Dad got to work, once I explained what it was all about, and Abdullah had a grand Valentine’s Day. Plus he got to know how to spell the name of every kid in his class!
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Love this story Jane! So kind of you! And you’re right, it did help learn how to spell everyone’s name. Ha ha
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I also have such fond memories of the Valentine’s exchange. Decorating the box, choosing the little card for each classmate, and anticipating the 1 or 2 friends who would deposit candy into my mailbox. Fun stuff!!
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Those friends were saints!!! Ha, ha
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…”less about romance or love and more about acknowledging others.” Gosh, yes. And in the simplest and most endearing ways. Thanks, Brian. This was a fab flashback post…and I loved hearing that you made little flags for your friends’ Valentine boxes. Mail’s here! 🥰😜🥰
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I just might have to say the heck with it and be a little kid and make my own valentines mailbox. Yea, a little strange for an older guy like myself, but hey, you only live once right. Ha, ha.
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I don’t think that’s strange at all! Keep the joy alive, I say! 🥰
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My wife may be wondering how many valentine’s cards I expect to get this year. Ha, ha, ha.
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Fill the box! Fill the box! 🥰
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I love your version of celebrating valentines day
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Yes, I think better than some others out there. Thx.
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👍🏼👍🏼👍🏼
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I like to think that school children still exchange valentines. An exercise in valuing everyone. Not leaving anyone out.
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Yes, I had a line about that, but took it out. I’m not sure if they celebrate valentines in elementary school now. I vaguely remember my kids doing it, but I’m not sure. If they do, I’m sure it poses a few landmines for the teachers. It was definitely an inclusive message.
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I had to laugh, remembering the cards some kids would give to other kids in the class, some with a name crossed out (maybe a card from the year before, or from a change of heart), and a different name put in. Typical fickle, flaky kids. Forgivable at their age though.
Those candies with the messages were never my flavour favourites, but I loved reading the messages on them. Happy Valentine’s Day, Barry – oh, cross that out – I mean “Brian.”
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Too funny! Yes the fickleness and craziness of kids.
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Or instead of a card, a carnation, color-coded for friendship, affection, etc. and the name included? And then kids can run around school with flower bouquets 🙃
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We didn’t have anything like that, but wow!
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Ooh yes, giving out those little carda were fun, and you are right it wasn’t about love as much as celebrating friendship, a priceless thing!.
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Great memory of those cards for everyone in the class and the shoe boxes we decorated. When my kids were in school, some of the kids bought presents for a few students. The popular kids would have a pile of presents on their desks, while some had none. I did not like that!
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Somehow in my it was more inclusive. I remember later it became more of a competition and a game of favorites. Yes, that was not fun!
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In my day we had rules that everyone got a Valentine. We never thought about gifts.
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Yes, we had that rule too. The teacher made sure of it and my mom reinforced it!
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The good old days 😁
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the comments on the candy hearts and the little cards to share at school…simpler times indeed!
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Yes, much simpler times!
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I don’t buy inro this ‘holiday’ that feels like, at least to me, something thought of with the specific purpose to make people spend money acknowledging to their partners that they are loved. Flowers are the worst! It really doesn’t take that much effort to call a florist, order a bouquet and have it delivered. That does not impress me because there is no effort behind completing it. Go into a florist and pick the flowers you want, sign a card in your own handwriting and deliver them in person is acceptable. But I’d rather have a hand-picked bouquet of flowers on a random day that says “I thought of you” rather than “commercialism means I need to do this.
And I remember the valentine mailboxes in elementary school. I’m surprised that kids still have to give a valentine to all of the other kids in the class no matter what! Doing so is both right and wrong.
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Yes, I’m really not sure how it’s celebrated today. A lot of things have changed, so I’m sure it’s changed too. I like the idea behind the day, just not the way society likes to carry it out. Ha, ha.
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Oh my gosh Brian you have brought back some sweet memories from when we used to get our little homemade VD cards and those boxes of little candy hearts on Valentine’s Day in elementary school. In the words of Edith Bunker, “Those were the days!” 🥰💖😘💞😍
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Oh, what a great line. Ha, ha, ha.
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😂😜🤣💖😍
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What a pure and lovely memory, Brian. I’m reading this post as T is making Valentine’s cards for each classmate. His third night at it. These things are what makes the day special, not the commercialism (although chocolates never hurt!). Happy Valentines to you and yours.
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Aw that’s special, good for him. What a great memory for him!!!
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Oh, you just brought me back to elementary school! The sweetness of sharing those cheap cards. Lovely, Brian. Happy Valentine’s to you and the Missus (again)!
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Same to you Dale!!!
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Thank you!
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Great memories, Brian.. 5 and dime remembered well. “I think too of the excitement we had writing out each card.” My husband came home with a card and moaned , it was 8.99 .. crazy ( i know cuz i just bought some too). Then it was i went to buy candy and it was 38.00 at Sees for a small box so he bought nothing but champagne to drink away his sorrows. lol..❤️😹
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Yes, I’m always shocked when I look on the back of a card and see the price. Always so high! I think I’m with him on this one. Ha ha
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Totally❣️
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Love to read your childhood memories Brian. It’s sweet. 🧡
I remember that Valentine’s Day was a way to celebrate all kinds of Love in Ireland too and kids were doing some cards for their friends and families. I like it better than the craziness of commercial party – and all the mess around !
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😎😎
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