The teacher looked angry as she handed back our writing assignment. Everyone’s paper was loaded with comments in dark, red pen. My paper looked like a bright fireworks display. I missed a comma in one spot included a comma in another spot where one didn’t belong. She had comments everywhere.
I love writing, but I haven’t always been a fan of punctuation and grammar. Oh, it’s critical for good writing, I just never like to see it take the joy out of the process. This is my long way of saying that I have an affinity with folks who have challenges with English grammar. I understand their plight.
Image by Mikhail Nilov by Pixabay.
So here’s my ethics questions of the day:
Saying all that, my love-hate with grammar has led to some interesting recent ethical questions. When my son and I were traveling cross country in May, we stayed at a Hilton Garden Inn outside of Denver and didn’t have the best of experiences. There were a few things that were “off” with our room and the service. I probably would have let them pass without comment, but when we left, I found the hotel staff to be rude and unfriendly.
When I got back home, I ultimately decided to write the hotel an email. I mentioned getting my money back, but I was more interested in letting the hotel chain and the local management know how they had let us down. The customer correspondence center wrote back overnight with a check-the-box, general apology, forwarded me to the local management, and mentioned that they had chipped in a few frequent user points, but that was it.
I noticed the points, which weren’t all that much, not even enough to cover one-night’s stay, but I was more shocked to see noticeable grammatical and punctuation errors throughout their email. They included:
- Lack of capitalization at the start of a sentence.
- Incorrect spelling, “apologies” instead of “apologize.”
- Poor grammar construction, such as “I firstly want to…”
- Lack of subject-verb agreement.
Image by David Lee by Pixabay
A failure to communicate
If I had received the note out-of-the-blue, I would have assumed, thanks to the number of errors and how noticeable they were, that it was spam and an attempt to steal my identity. On top of that, there were several tell-tale signs that suggest that customer correspondence has been shipped to an overseas office. It’s a common thing for hotels to do. This isn’t a slam on English as a second language communicators, nor even Hilton’s decision to send work overseas, I may not like it, but that’s their decision.
However, it is a question of service. So, here’s where I need help: How would you have responded to the original complaint? Getting an email with less-than adequate English?
I considered letting it pass, good proper English is frequently confusing, even for trained professionals, but something inside of me couldn’t let it go. I wrote back again, this time restating my original concern and also pointing out the poor punctuation and grammar. I called the bad grammar a sign of bigger issues.
I didn’t say it in my email, but I immediately thought of the 1960s movie Cool Hand Luke and the prison warden’s infamous line: “What we’ve got here is a failure to communicate.”
Now the the ball is in my court?
I have issues with Hilton, but I have to give them credit. They were speedy in their response, but that’s about it. The tone of their next email was off again and completely missed my point about my experience and any reference to their poor communications. They didn’t even address that. Yes, we definitely have a failure to communicate.
In the end, I’m glad I’m glad that I spoke up but I never got the heart-felt apology I was expecting. I expected better of Hilton — I’ve never been a frequent traveler, but I’ve generally been a loyal one — but it is what it is.
The ball obviously rests now in my court and my decision where I stay on my next trip. I think it’s going to be a pretty easy decision? Hello Marriott? Hyatt? An Airbnb?
What do you think of my actions? Legitimate complaint worth my time or am I becoming a Grammar Czar whining over silly grammar?
Discover more from Writing from the Heart with Brian
Subscribe to get the latest posts sent to your email.




I am one of those people who almost never complains; I don’t tell them what is bothering me; I just leave and I never (ever) come back. I’m not sure I’m doing them any favours: customer service isn’t what it used to be but it would be nice to think that SOME companies truly do want to know WHY they are losing business. At least you told them, Brian. And you did it politely and respectfully.
LikeLiked by 4 people
We’re similar Patti. I tend to just leave, but something about the experience bothered me. I didn’t really expect to get an apology, but the half-hearted note and grammar errors bugged me even more. I think is more a sign of deeper issues, but I’m definitely moving on. I’ve spent too much time on it!!! Life is too short. 🙂 🙂
LikeLiked by 1 person
I seem to find myself bothered over details more and more as well, so I empathize, Brian. And for the life of me, I can’t put my finger on why that is. But yes, you are so right: life IS short. It is indeed good to move on!
LikeLiked by 1 person
“And for the life of me, I can’t put my finger on why that is.” My guess. You care. And it bothers you when you see others that don’t or when you see actions that could impact others who you care about. I could be wrong, but I know that’s how it is often for me. What do I care about a hotel hundreds of miles away from me, that I’ll never go to again? Ha, ha.
LikeLiked by 1 person
This made me tear up, Brian. Thanks for ‘getting’ it…🙏
LikeLiked by 1 person
Aww, thanks Patti, I’m glad I could help in some small way! 🙏🏻🙏🏻🙏🏻😎😎
LikeLiked by 1 person
🙂🙏💕
LikeLiked by 1 person
As a hospitality employee, all the way up to general manager, I sadly have to tell you that you, as one person, who drops their loyalty to that brand is not going to make a difference to them. People stop going to businesses to which they are loyal for multiple reasons, and considering that your communication with them was insufficient, not to mention your experience at that property, is going to be looked at with not even being on the edge of their radar.
There are many sites where you can share your experience and opinions that will reach other customers, and often times, that has a greater impact because the hotel realizes that many other potential customers have access to your thoughts. Still, even on those sites (like TripAdvisor), responses to your message may receive a standard “We’re sorry we didn’t live up to your expectations. We hope you’ll give us another chance when you’re in the area.”
It is sad to say that often, the general manager’s hands are tied by ownership in how to ‘make it right’ for the guest, and usually includes not giving a refund. And the brand’s corporate office doesn’t want to be in the middle. Considering that corporate makes its money based on how much revenue the hotel makes, they usually don’t want to refund either.
Word-of-mouth and sites like TripAdvisor are the best way to affect this hotel. It may not change your experience and their lack of addressing it well, but it may change another potential guest’s choice of where to stay.
LikeLiked by 6 people
Oh yes, my note is a drop in the bucket. I get that completely. I was just trying to comment on the poor state of grammar and, maybe, kick my legs a bit and complain about spilt milk. Ha, ha. To the hotel chain, I’m one client in a span of multi-millions of them. Hence, my need to move on.
LikeLike
Good thing you spoke up with Hilton management. It’s good for people to hear when their service is bad! And I think good grammar and punctuation helps with conveying a point with a bit more seriousness so good for you to resending!
LikeLiked by 2 people
Thanks AB, appreciate it. Here’s to good grammar! Ha, ha.
LikeLike
I side with those who feel that you are probably done Brian, and no amount of renewed direct contact is going to make a difference. You certainly had a valid reason to begin this process though! I kept thinking as I read that maybe you were communicating with a really poor chatbot! Leave reviews where you can and hopefully you might reach a few others who will decide not to patronize this chain.
LikeLiked by 5 people
Yes, you bring up a good point. I want about chatbot. There was definitely some tech involved on the back end. Ugh, but yes, I’m done. Life is too short, moving onto bigger and better things!
LikeLiked by 1 person
Sounds like one to avoid int he future! I think education has gone from grammar to feelings, much like the rest of society. Sometimes change is not for the best.
LikeLiked by 2 people
I don’t get too offended when people mess up grammar. It’s a tough language, but at least show some effort. I wonder now if it wasn’t a chatbot, whatever the case, it is what it is. Thanks for reading!
LikeLiked by 1 person
When there are a variety of choices, it sometimes makes sense just to move on and give someone else your business which is what you were saying.
LikeLiked by 1 person
Well said!!!! 🙂 🙂 😉 🙂
LikeLiked by 1 person
Your reactions and actions are 100% on-point, Brian. My mother mentioned years ago that it’s very difficult to get good customer service these days. She is with the Lord now and her words still ring true. I use Grammarly on my MacBook to try to write as intelligibly as possible. I get your frustration, Brian! Have a great new week.
LikeLiked by 1 person
I was just annoyed by the lack of caring, but I’m fine, moving onto other things. Thanks so much for commenting.
LikeLiked by 1 person
I would be irritated too, Brian. G’day!
LikeLiked by 1 person
I think voting with your wallet is the correct response. We shouldn’t reward bad behavior in any aspect of our life.
LikeLiked by 1 person
Yes, I’m fortunate to have options and will certainly take advantage of them next time. Thanks so much for reading and commenting! Appreciate it. 🙂 🙂 🙂
LikeLike
I would think the corporation would be concerned with unprofessional attitudes of the staff — and the poor grammar. It’s not a good look for Hilton. I think you addressed it and unfortunately they don’t seem to care.
LikeLiked by 1 person
Yes, I would like to think they would be concerned . . . but I suspect I might be dreaming there. Anyway, I’m moving on. Now if the hotel had gorgeous views like you had this weekend, I might have a different story. Hope it was a great time.
LikeLiked by 1 person
It was a wonderful time but we had an unfortunate incident which I posted for tomorrow!
LikeLiked by 1 person
I hate when people are overly pedantic about grammar. However, I think we’ve fallen off a cliff. The problem is, when speaking, I will judge someone by how they speak, and if their grammar is way off, I don’t think so well of them. Now, I didn’t answer your question, but I think you get my idea
LikeLiked by 1 person
Oh, yes, you answered my question LA. I agree completely. And you gave me a great, new word to throw at folks focusing too much on grammar: Pedantic. Love it.
LikeLiked by 1 person
😉👍you’re welcome!
LikeLiked by 1 person
What an interesting dilemma and correspondence. A failure to communicate for sure. I think imagining how companies measure customer satisfaction to be so fascinating. If they are measuring the response time to your complaint, they may view themselves as doing well. If they are measuring your actual satisfaction, they are doing poorly. Something makes me think they are measuring the former.
And for what its worth, I think you communicated your respectful and valid correspondence delightfully with this post!!
LikeLiked by 1 person
You just made me spit out my drink laughing so hard. You’re so right. In one of my jobs, we used to spend an awful lot of time measuring NPS (net promoter score) and a customer or client’s willingness to recommend us to others. I had to laugh. You’re right for speed, they were a 10, for service, a 1. As far as my complaint goes, it’s a fine line. I didn’t want to be one of those anal grammar hounds, but at the same time, there is some expectation that a company email will look professional. Thanks for the feedback and laugh Wynne.
LikeLiked by 1 person
would you have let the punctuation/poor grammar slide if they had refunded your money in full?
(seriously wondering if i should start capitalizing … ) 🙂 ❤
LikeLiked by 1 person
Ha, ha, that’s a good question! I’m not sure to be honest. 🙂 🙂 🙂
LikeLiked by 1 person
I think I’d have pushed my complaint further if it were me. They totally missed the point to your complaint which shows they’re not taking you seriously; not treating you with respect. That would get my back up, and I would keep pushing.
I have to say I was staying in a hotel in Edinburgh over the weekend and they were excellent. We shouldn’t have to put up with poor service
LikeLiked by 1 person
Glad your stay was much better Brenda!
LikeLiked by 1 person
English as either a first, second, or any other number language can often be suspect with respect to grammar. I applaud your efforts, but in the end I usually find folks on the other end aren’t quite what I hoped they would be – to quote Flannery O’Connor.
Give the air b&b a whirl. They’re often cheaper, can even be more charming.
LikeLiked by 1 person
🙂 🙂 🙂 🙂
LikeLiked by 1 person
There is no excuse whatsoever for poor service Brian. I tend to keep going up the food chain or hit the “reviews’ with customer dissatisfaction if it seems like they address my concerns matter-of-factly or flippantly. As far as the communique part of it, honestly Brian, it “might” and that’s a BIG “MIGHT” be that these services are outsourced, usually with a language barrier, and grammatical errors in their marketing department does not seem to be an important concern to them as these communications go out. This is horrifying because I don’t think it matters what hotel chain/restaurant/business establishment you go to without having to pay out of the wazoo for these services is debilitating to those establishments. 😠
I have always been in a position since I began working in high school where I had to deal apply exceptional customer service, even if it is on social media, with a clear message and as error-free as possible. Nowadays, it’s as if the “paying customer” does not matter. Good customer service seems to be an obsolete application. I can’t give any good lodging recommendations. I have had my share of “you have got to be freaking kidding me” moments when the hotel does not act like they appreciate my business. 😡 I feel you pain my friend. 🙏🏼 Please excuse any grammatical errors. I ain’t perfect! 🤣
LikeLiked by 1 person
Oh, that’s just it Kym, I’m fine with grammar mistakes. I get it. I make ’em too. I just hate when there’s no effort and that’s what I felt like I was getting from the hotel. Thanks for the reassurance, wanted to make sure I wasn’t losing my mind on that one. Ha, ha. At the very least, it gave me a blog post. I’m happy about that. Ha, ha.
LikeLiked by 1 person
There you go Brian. You are not alone my friend, eventhough sometimes it makes us wonder if we are! Hang in there. Let’s hope we don’t dummy down too much more, because we are at that critical “Warning, warning, danger Will Robinson” point, as the robot from ‘Lost in Space’ used to allude to! LOL 🤣🤖👽👾😂
LikeLiked by 1 person
You made me laugh. Gotta love it. 🙂 🙂 🙂
LikeLiked by 1 person
Yep Brian. Sometimes I have to laugh to keep from crying my friend! Geez Louise! 🤣😜😂
LikeLiked by 1 person
Oh, no, not Kym! You’re hope and positivity role model. 😂😂😂 I’m just kidding, but you’re right. Ya gotta laugh. Happy Hump day!
LikeLiked by 1 person
🤣😜😂 Yep, I agree Brian. May you enjoy the rest of your Happy Hump Day too my friend! 🐪🐫🐪 Cheers! 🥂
LikeLiked by 1 person
The strongest review you can give is to never return. Many businesses don’t respond to criticism, and when they do they try to just appease you with things like those “points” you were given. It’s just an incentive to go back and give them more of your money. Not returning sends a clearer message.
You said your peace. I would leave it at that. As far as the grammar errors, that’s just a display of the amount of effort that went into appeasing a “customer complaint.” That’s how I would read that.
LikeLiked by 1 person
I agree 100 percent. Lots of lip service, but they only care when $$$$ matter.
LikeLike
I have one rule, immediate action. It was actually good that you left the hotel then sent a complain over email. I’d do it at the hotel. Days before my due date to leave when I just notice the rudeness. I mean, I pay for services and I get rudeness? No thank you😂
LikeLiked by 2 people